This is the debut of the new Wineguider: all comparison shootouts, all the time.
Today, we compare:
– Decoy, a 2012 merlot from California’s Sonoma County, $19 at Costco
vs.
– Purple, a 2011 malbec from France, $15 at the local wine shop.
Aroma
Decoy: None
Purple: Like a forest after a rain shower, also cloves, cinnamon and plain old alcohol for good measure.
Taste
Decoy: This wine is good. That’s high praise from your Wineguider, but it’s not necessarily enough to earn a recommendation at $19 a bottle. Decoy merlot is warm, friendly, and drinkable, but it’s very forgettable. It has a standard “California red” taste to it, complete with soft oaky tannins, vanilla, red fruit, and a slight spicy kick. The texture of this ultimately medium medium-bodied merlot is kind of boring – a little watery. At $12, I would be all over it, raving like a lunatic. At $19, it loses to:
Purple: This wine is interesting. The absence of sweetness means that it’s not a crowd pleaser, but Purple is just damn good. Rhubarb. Blackberry. A hint of licorice. On the heavier side of medium-bodied. This wine BRINGS it. Even if it were the same price as Decoy merlot, it would win. Enjoy by itself, with cheese, with barbeque chicken or with steak – the 2011 Purple is definitely the Winner.
I like the new format. Let the games begin!